⚠ Internal prototype — NOT LEGAL ADVICE · Structure per 16 CFR 437 · attorney finalizes; this draft exists so they review instead of write
The compliance layer

The one-pager most programs hope you never ask for.

The FTC prescribes this form — the layout isn't ours to invent. Delivered at masterclass registration, ≥7 days before anyone can pay. It's the asset the competitor doesn't have, and leading with it is the single cheapest credibility play in the funnel.

DISCLOSURE OF IMPORTANT INFORMATION
ABOUT BUSINESS OPPORTUNITY
Required by the Federal Trade Commission · 16 C.F.R. Part 437

1. IDENTIFYING INFORMATION
Seller: [LEGAL ENTITY NAME — pending]
Address: [address] · Phone: [phone]
Salesperson: [name] · Date: [date furnished]

2. EARNINGS CLAIMS
Has this seller made a claim about how much money you can earn?
☑ YES ☐ NO
If yes, the seller must give you a separate paper called an "Earnings Claim Statement."

→ We check YES. The calculator, the webinar math, and any team member's story are all earnings claims. The attached Earnings Claim Statement must state: the specific claim, the time period it covers, the number and percentage of our brokers who actually achieved it, their relevant characteristics, and that written substantiation is available on request. ← this is the real work, and it's why every calculator constant is keyed S-01…S-04

3. LEGAL ACTIONS
Has this seller, its affiliates, or key personnel been the subject of a civil or criminal action for misrepresentation, fraud, securities law violations, or unfair or deceptive practices in the past 10 years?
☐ YES ☐ NO [MITCH TO ANSWER — if yes, attach the list]

4. CANCELLATION OR REFUND POLICY
Does the seller offer a refund or cancellation policy?
☑ YES ☐ NO
If yes, the terms must be attached.

→ 90-Day Do-The-Work Guarantee. Complete the modules, submit the deliverables, make ten documented statement-review offers. Not satisfied → full refund. This section works for us. The competitor's guarantee is delivery-only — no money back. Ours is the strongest thing on this page.

5. REFERENCES
A list of the 10 purchasers nearest to your location (or all purchasers, if fewer than 10 nationally):
[LIST — see cold-start note below]

Note: If you buy a business opportunity from this seller, your contact information may be disclosed to other buyers in the future.

The three that bite

§2 · THE EARNINGS CLAIM STATEMENT

You cannot say "brokers earn $X" unless you can show what percentage of your actual brokers earned $X. Not what's possible — what happened. That single requirement is why the calculator's numbers are placeholders and why "pays for itself at account #1–2" got cut from email D2.

§5 · THE COLD-START PROBLEM

A brand-new program has zero prior purchasers — so you list everyone who exists, which at launch is nobody, then a handful. Cohort 1 becomes the reference list handed to cohort 2 prospects.

Strategic consequence: the founding cohort should be people who will happily take a stranger's phone call. That's a selection criterion, not an afterthought — and it's another argument for hand-picking the first group.

§3 · THE ONE ONLY MITCH CAN ANSWER

Ten-year lookback on the company, affiliates, and key personnel — fraud, misrepresentation, securities, deceptive practices. Worth asking plainly before the attorney does. A clean box here is a selling point; a surprise here mid-engagement is expensive.

The open question that changes the funnel

The rule isn't triggered by "paid program + income talk." It's triggered by business-assistance representations — promising to provide locations, outlets, accounts, or customers, or to buy back output.

TierPromises appointments/accounts?Likely covered?Cost of the 7-day gate
Silver $995
training + certification + community
NoOPEN QUESTIONHigh — it's the volume lane
Gold $4,995Yes — appointmentsAlmost certainlyZero — already application→call
Platinum $9,995Yes — appointments + mentorsAlmost certainlyZero — already application→call
Ask the attorney verbatim: "Is a training-and-certification-only tier — no promise of appointments, accounts, locations, or buy-back — covered under 16 CFR 437, and separately under the Florida Sale of Business Opportunities Act?"

If Silver is out of scope federally, the 7-day gate confines to Gold/Platinum and the Silver checkout runs with no waiting period for anyone. Two guardrails survive either way:

  • The webinar must never promise Silver buyers leads or appointments — say it once on stage and the exemption argument dies there.
  • Florida's triggers are broader than the FTC's — income representations alone can pull you in, which is why "pays for itself" copy stays dead everywhere regardless of the federal answer.

Delivery mechanics (built in Wk 1)

StepImplementation
Delivered atMasterclass registration — email B1
FormatHosted PDF link, not an attachment — attachments hurt deliverability, and a tracked link gives cleaner evidence anyway
EvidenceSend + click both stamp disclosure_delivered_at in GHL
DrivesUNLOCK = max(webinar_end, disclosure + 7d) → checkout gate + all Sequence D timing + retargeting windows
Gold/Plat pathDisclosure re-confirmed at application; the closer call that takes payment or signature books ≥7 days after
LanguageMust be in the language of the sale → ES version required before any ES traffic
Attorney confirmsElectronic delivery satisfies the rule · the calculator stays a pre-offer asset · FL registration thresholds